is changing its company name to Meta. Will that affect the marketing of the
Zuckerberg confirmed Thursday that Facebook is changing its company name to
Meta, reflecting the company growing focus on building virtual worlds, known as
Metaverse. But rebranding does not help employers efforts to retain workers and
attract new ones.
recent weeks, Zuckerberg and Facebook have stepped up scrutiny over their
handling of misinformation and hate speech and the harm it can cause teens and
children. The latest investigation comes after Frances Haugen, a former
Facebook employee turned whistleblower, released internal documents to the
media suggesting the company knew its products and services could cause harm
but struggled to fix them.
Monday earnings call, Mr. Zuckerberg rejected the documents claims, saying they
"paint a false picture of our company" and that Facebook problems
were a reflection of society.
latest news of the company name change has already been criticized for
distracting it from a series of allegations that could match, if not contribute
to, employee attrition rates.
has talent, and competitors in the market are looking for that talent,"
Mr. Holthom said. "It is very competitive. You can be sure that companies
are preparing to help out selectively by asking people who are considering a
move. "From a talent standpoint, this is an unstable time for
one measure of a company employer brand, Facebook has slipped several years as
the best company to work for after taking the top spot in 2018, according to
review site Glassdoor Employee Ratings. It dropped to number 7 on the 2019 list
following reports that political consultancy Cambridge Analytica improperly
accessed the data of 87 million Facebook users. It ranked 23rd in 2020 and
climbed to 11th in 2021.
this summer, Facebook was one of the first influential employers to announce
that all employees could request full-time work remotely after the pandemic,
postponing plans to return to work until 2022.
rebranding can provide retention and recruitment for highly specialized
employees involved in the meta-universe, "with the opportunity to do
really revolutionary work on a large budget," Holtom said.
company is unlikely to see a positive impact among the public or employees not
involved in the metasexes, Holthom said: "I think they are at a lot of
overview of the seamless garment
with woven clothing, knitted clothing has the characteristics of relaxed and
comfortable, free movement, soft and close-fitting, and no sense of bondage,
accounting for nearly 2/3 of the daily clothing consumption. The traditional
knitting process requires the stitching of the knitted piece, but the thickness
and seam mark of the stitching will affect the comfort and aesthetics of the
knitted garment, especially the tight and corset knitted garment. In order to
solve the discomfort and appearance destruction caused by the seamless garment
suture process for tight-fitting and corset knitted garments (main underwear at
that time), seamless knitting was born.
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knitting, also known as "three-dimensional one-time molding knitting
technology", its production process is based on the digital model of human
body curve database and human physiological function requirements, relying on
computer-aided design tools to complete style design, using industrial
intelligent digital control technology, The yarn with "three-dimensional,
one-piece" modeling structure directly from the industrial knitting
machine into a seamless garment clothing products, is a digital intelligent
modern clothing production technology. In short, seamless knitting technology
is the use of special seamless knitting equipment, the use of computer digital
simulation function, in the form of three-dimensional production of one-time
molding clothing, neck, waist, hip and other curves without suture, can be
directly completed from yarn to clothing.
market trend of the seamless garment
continuous improvement of people living standards, people demand for underwear
gradually increases, and so does the demand for seamless garment. With the hot
selling of seamless underwear products, the comprehensive and rapid development
of seamless garment will be driven.
underwear is a cylindrical product woven directly from the seamless underwear
knitting machine. It is one-time molding underwear for the neck, waist and hip
without seams. Compared with traditional knitted clothing, seamless underwear
is no longer bound by the elasticity of knitwear caused by stitching, so it has
higher comfort and fit. Different from traditional underwear, the pattern and
style of seamless underwear are completed on the equipment at one time through
the process design, with a rich variation. The pattern and style of the new can
faster cope with the current rapidly changing market, and quickly attract the
attention of consumers from the appearance. At present, seamless garment
seamless underwear accounts for about 11% of the global underwear market.
of industry pattern, seamless underwear is similar to FMCG textiles such as
cotton socks. China is currently the world largest exporter, with relatively
mature production technology and a complete industrial chain, accounting for
more than 60% of the world output, mainly in the middle and low-end capacity.
Turkey, Vietnam, Sri Lanka, Italy and other countries also have production
capacity. With the rising labor costs of seamless garment, some seamless
underwear manufacturers began to shift their production capacity to Vietnam and
market price of seamless garment
seamless underwear exports account for about 70% of the world total, taking an
absolute leading position. The main market of China seamless garment exports is
the United States (34%), followed by Japan (9%) and The United Kingdom (7%). In
the first half of 2020, the export scale of China seamless underwear decreased
by more than 30% year-on-year, mainly because the seamless apparel business is
mainly concentrated in the European and American markets. In the first half of
the year, Europe and the United States became the hardest hit area of the NOVEL
coronavirus epidemic, and the end consumption of seamless garment seamless
apparel had a great impact, leading to a decrease in the number of orders of
Chinese enterprises. In addition, the seamless underwear itself is highly
related to sports scenes, and the demand for relevant products declines as
consumers reduce outdoor activities due to the impact of the epidemic.
be seen that seamless garment is still a "fresh" product in the eyes
of most consumers in China, and the seamless underwear market has not really
formed. In the future, with the continuous improvement of national living
standards, people demand for sports underwear, body underwear and the seamless
garment will gradually increase and people will have a better understanding of
their functions and characteristics. Once most consumers fully accept seamless
underwear products, a huge market space will be revealed, and the price of the
seamless garment will also fluctuate greatly.
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