Google is making its biggest ever investment in Australia, where the tech giant government threatened to shut down its search operations earlier this year.
Sundar Pichai, the chief executive, announced on Monday that the company would invest 1 billion Australian dollars ($736 million) in Australia over the next five years.
Part of the money will be used to launch the company first research center in Australia and help develop Australia cloud computing industry.
Google (GOOGL) also plans to work with Australian government agencies on scientific research, including projects on clean energy and protecting the Great Barrier Reef. The company will also work with a local university on quantum computing.
Google, which has been in Australia for 20 years and now employs nearly 2,000 people there, said the new scheme was expected to help create new jobs and spur innovation.
Australian Prime Minister Scott Morrison on Tuesday praised the move, calling it a "billion-dollar vote of confidence" in Australia economic strategy. Mr. Morrison government has previously outlined plans to "turn Australia into a top digital economy by 2030" in an effort to strengthen its capabilities in areas such as artificial intelligence.
"Our challenge is that in a challenging world, we emerge from this pandemic and secure Australia economic recovery," Mr. Morrison added. "This is the challenge we face going into 2022, and Australia digital strategy is critical to ensuring recovery."
Tensions between the two sides came to a head in January, when Google threatened to pull out of its Chinese search engine if the new law went ahead.
But as the vote on the bill neared, Google took a different tack. It tried to beat the legislation by announcing partnerships with some of the UK biggest newsrooms, including Rupert Murdoch News Corp and Seven West Media.
Meanwhile, much of the attention is focused on Facebook. In February, Facebook abruptly banned news content in Australia because of the proposed law.
Facebook later restored access to those pages after making some code changes in Australia.
The bill was finally passed in February, and Google strategy was welcomed by media organizations and politicians.
Morrison on Tuesday addressed some of the company past problems, saying: "Google decided to invest the way they did... Seal partnerships."
"We are already working with the tech industry in many areas and we need to work in many more," he said.
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The market trend of oled lcd
Due to the impact of the global spread of COVID-19, the global MARKET size of LED display screens in 2020 is estimated to be $5.7 billion, down about 10% year-on-year. It is estimated that the global outdoor LED display market will reach 12.9 billion yuan in 2021, and 23.9 billion yuan in 2026, with a compound annual growth rate (CAGR) of 9.0%. However, certain application areas, such as outdoor transportation, advertising billboards, and some municipal-related application places, are expected to pick up in the second half, and oled lcd will also benefit from the government economic stimulus. Regarding the development of the next few years, if there are no big macroeconomic changes, it is expected that the global LED display will maintain a compound annual growth rate of 18% from 2021 to 2026, among which the small spacing display is still the biggest driving force for market growth.
The world leading outdoor LED display manufacturers include Daktronics, Samsung, Unilumin and Leyard, etc. The top four manufacturers in the world account for more than 40% of the market share. At present, China is the world largest Outdoor LED Display market, accounting for more than 60% of the market, followed by North America, accounting for nearly 15% of the market.
The market distribution of oled lcd
In terms of regional market pattern, North America and EMEA are the most severely affected regions this year, which are expected to decrease by 7.7% to 6.7% respectively, and their share will also decrease accordingly. China is now slowly recovering from the impact of the epidemic, and stimulated by new infrastructure policies, the Chinese market oled lcd is expected to maintain the world fastest growth rate of about 3.8% this year.
The markets most affected this year are mainly applications related to clustered events, such as cinemas and commercial and retail venues. However, for security monitoring or control room, it will benefit from the government new infrastructure policy this year. It is estimated that this will be the fastest-growing oled lcd application market this year, with the market share expected to increase from 13.3% to 13.9%.
With the decline of LCD cost, size continues to enlarge, currently can see more than 80 inches of LCD TV, electronic whiteboard into commercial, coupled with the rise of LED display market, commercial projector in enterprise conference space shipment quantity will also decrease year by year.
However, the outdoor LED display screen is different from the indoor LED display screen. Since it is applied to outdoor scenes, in addition to meeting the display function, the oled lcd screen needs to ensure the transmission quality under direct sunlight, so it needs to meet the requirements of a high brightness display. In addition, the outdoor environment is changeable and harsh, so the outdoor LED display should have strong weather resistance, fully adapt to all kinds of bad weather, and can be used for a long time.
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